Connecting AI Visits to Sales Could Sharpen Retail Investment
A retailer’s next artificial intelligence investment could depend on what happens after a shopper arrives. The PYMNTS Intelligence report “The Agent Advantage: How Merchants Plan to Win AI Shopping” found in October that among surveyed merchants selling through their own site or app, 37% knew a visit came from an AI pl
A retailer’s next artificial intelligence investment could depend on what happens after a shopper arrives. The PYMNTS Intelligence report “The Agent Advantage: How Merchants Plan to Win AI Shopping” found in October that among surveyed merchants selling through their own site or app, 37% knew a visit came from an AI pl
This story was curated by Paysonas from PYMNTS.com as part of our daily payment-industry briefing. Read the original article for full details.